Jamestown Steel in a London Conservation Area

Jamestown Steel products feature in a major new London development, as a new mixed-use development uses large steel beams in its open-plan design.

A Historic Address

Charlotte Street is at the heart of central London’s Fitzrovia district, the area to the north of Soho between Fitzroy Square and Oxford Street.   With its connections to artists and writers such as George Bernard Shaw and Virginia Woolf, this is a conservation area, and the replacement of a 1960s office building was, therefore, a challenge for developers Derwent and architects Make.  The mixed-use concept for 80 Charlotte Street which resulted is described by the architect as deploying “…a range of materials, textures, details and proportions to diversify the original buildings in a way that reflects the area’s eclectic character.”

Experts in architecture have also suggested that the building’s design, with its use of geometric forms, has been influenced by the constructivist artists who lived in Fitzrovia in the 1950s and 60s.

Wide Open Spaces

In keeping with the preference of commercial clients for large, adaptable spaces with plenty of natural light, 80 Charlotte Street will have three full-height atria.  This reflects the contemporary trend in architecture for uncluttered interiors, creating a need for the extra-long beams in which Jamestown Steel specialises.

A Mixed-Use Building

The development, which is scheduled for completion in 2020, comprises 322,000 square feet of office space,  34,000 square feet of private residential accommodation, and  10,000 square feet of affordable residential accommodation.  At ground level there will be 14,000 square feet of retail space.  There is also space planned for a small ‘pocket park’ to which the public will have access.

A Popular Development

Much of the office space has already been let, with over ninety per cent having been reserved by major tenants such as Arup and the Boston Consulting Group.